Product-Led Onboarding™

Drive Product-Led Growth by Investing in Data-Driven Onboarding Activations.

Scale Activation, Retention & Expansion with Delightful Onboarding Experiences.

Our expertise in Product-Led practices enables us to guide you through onboarding best practices and capitalize on its impact throughout the customer lifecycle. Learn today how you can transform conventional onboarding practices to Product-Led and drive accounts’ growth.

The Service

Transform your onboarding strategy to a thorough systemic process

First impressions are not enough. Users distraction and complicated workflows make imperative for organizations to sustain engagement levels. Let us show you how continuous investment in product data & historic usage transform onboarding engagements to a single source of truth when referring to accounts’ growth and long-term prosperity.

Our expertise in Product-Led practices enables us to guide you through onboarding best practices and capitalize on its impact throughout the customer lifecycle. Let us show you how we can transform your onboarding strategy by holding each team accountable on common goals & additional business KPIs.

Who it May Concern

Organizations seeking to excel product onboarding experiences via the lens of Product-Led practices.

  • Small-Medium Businesses
  • Mid-Market Businesses
  • Entrerprise Businesses
What we Deliver
  • A Product-Led onboarding framework fitting your organization’s needs 
  • Detailed analysis of our findings in videos and extensive reports
  • Action plan pinpointing where internal teams need to capitalize on, to boost onboarding ROI 
  • Website & product user testing.
  • Personal guidance & training
Methodology

Onboarding Strategy Documentation & Assessment

We thoroughly document and break down the existing onboarding touchpoints to find current strengths and weaknesses. The process entails but is not limited to interviewing key stakeholders, diving into your analytics and assessing every (in and out of the app) onboarding touchpoint. 

Features Value Analysis & PQLs categorization

We dive into your analytics to find your key features value points, revisit your personas segmentation and targetting criteria to optimize reachout and ROI.

Product Onboarding KPIs refinement

Investment in the Product Onboarding Efficiency™ framework, followed by a series of product metrics, like Breadth, Depth, Efficiency & Frequency of use, allow us to diagnose onboarding activations on every stage of the customer lifecycle and estimate their impact on adoption and revenue.

High-Touch vs. High-Tech Optimization

We put to work our unique Hybrid Onboarding Framework™ to harmonize product engagements & Customer Success onboarding activations on every stage of the customer lifecycle. Let us show you how you can embrace the buyer-vendor relationship and decrease retention & operations costs at the same time.

Time to Value Optimization

Heavy experimentation on trial period optimization always in conjunction with products’ complexity and customer personas’ needs.

UI/UX Assessment

We exploit the benefits of user experience research on your website (prototypes & wireframes, navigation & content architecture, marketing & ad creative, pricing models, competitive intelligence, new features, concepts & ideas) to find your product experience strengths & weaknesses.

Pricing Optimization

Free trial, freemium or gated pricing. Whichever your product delivery strategy is right now we will show you how to optimize your pricing based on your products’ superpowers.

Ad-hoc Product-Led Training

The transition to a Product-Led Onboarding model is not achieved overnight. This is why we offer ad-hoc training to key stakeholders and internal teams to embrace the Product-Led realm from the ground up. 

Next Steps

01. Free Consultation

We offer a free consultation to discover your challenges firsthand and give you the opportunity to learn more about our services. At the end of our call you will give you a high level evaluation of your onboarding strengths & weaknesses along with an estimation of the required next steps your organization has to take. 

02. Actions & Implementation

During our engagement, we will dive into your onboarding strategy and implement a Product-Led framework fitting your needs and product offering. Our extensive analysis and data ingenuity will unlock your growth’s blockage points by focusing equally on quick fixes and long term wins. 

03. Follow up

We understand that the transition to a Product-Led Onboarding framework is not something achieved overnight. This is why we set a timeline of follow up actions upon onboarding launch and first execution.